The Journal of Retailing is devoted to advancing the state of knowledge and its application with respect to all aspects of retailing, its management, evolution, and current theory. The field of retailing includes both products and services, the supply chains and distribution channels that serve retailers, the relationships between retailers and members of the supply channel, and all forms of direct marketing and emerging electric markets to households. Articles may take an economic or behavior approach, but all reflect rigorous analysis and a depth of knowledge of relevant theory and existing literature. Empirical work is based upon the scientific method, modern sampling procedures and statistical analysis.Benefits to authorsWe also provide many author benefits, such as free PDFs, a liberal copyright policy, special discounts on Elsevier publications and much more. Please click here for more information on our author services.Please see our Guide for Authors for information on article submission. If you require any further information or help, please visit our support pages: http://support.elsevier.com
The journal is an international and interdisciplinary forum for research and debate in the rapidly developing - and converging - fields of retailing and services studies. It focuses particularly on consumer behaviour and on policy and managerial decisions, encouraging contributions both from practitioners in the forefront of new developments in retailing and services, and from academics across a wide range of relevant disciplines. The Journal of Retailing and Consumer Services covers:• The distribution and selling of goods• The retailing of professional services such as health and law• The retailing of consumer services such as transportation, tourism, leisure, and personal financial services.For employers and course providers, it also addresses issues of education and training.In addition to the main refereed articles and detailed case studies, the journal features short viewpoint pieces and state-of-the-art surveys, book and software reviews, and a calendar of events.Index bound in last issue of calendar year.Benefits to authorsWe also provide many author benefits, such as free PDFs, a liberal copyright policy, special discounts on Elsevier publications and much more. Please click here for more information on our author services.Please see our Guide for Authors for information on article submission. If you require any further information or help, please visit our support pages: http://support.elsevier.com
This journal addresses a range of services-related issues of interest to marketing scholars and relevant to marketing professionals who represent a broad range of service industries.
The Journal of Social Marketing publishes research that develops and integrates marketing concepts with other approaches to influence behaviour that benefits individuals and communities for the greater social good.
Journal of Strategic Marketing publishes papers on key aspects of the interface between marketing and strategic management. It is a vehicle for discussing long-range activities where marketing has a role to play in managing the long-term objectives and strategies of companies. The objectives of the Journal are as follows: 1. To bridge the disciplines of marketing and strategic management, and to address the development of knowledge concerning the role that marketing has to play in the management of strategy. 2. To provide a vehicle for the advancement of knowledge in the field of strategic marketing and to stimulate research in this area. 3. To consider the role of marketing as an orientation of management at the strategic level of organizations. 4. Explore the overall management of the marketing function within total corporate management, with particular focus on issues of concern to marketing managers, directors and vice presidents. 5. To publish state of the art papers, empirical research results, practical aspects of theory, case studies, new methodological developments, conceptual developments, and to encourage published discussion on articles. Issues that the Journal of Strategic Marketing covers include: * Marketing philosophy in corporate management. * The role of marketing in strategic planning. * Marketing information systems in relation to company wide needs. * Market and industry stakeholder needs. * International strategies. * SBU analysis and decision making. * Marketing related synergies. * Integrating marketing planning with strategic planning. * The management of marketing-led change. * The development and utilization of marketing plans. * Resource allocation in strategic and marketing plans. * HRM related to marketing personnel. * The implementation of strategic and marketing plans. * Marketing effectiveness at the operational and strategic levels. * The utilization and development of control systems. * Relationship Marketing Disclaimer Taylor & Francis makes every effort to ensure the accuracy of all the information (the 'Content') contained in its publications. However, Taylor & Francis and its agents and licensors make no representations or warranties whatsoever as to the accuracy, completeness or suitability for any purpose of the Content and disclaim all such representations and warranties whether express or implied to the maximum extent permitted by law. Any views expressed in this publication are the views of the authors and are not the views of Taylor & Francis.
* consumer behavior issues * consumer trends * organizational buying behavior * research and innovations in destination marketing * case studies on successful destination marketing programs * social, cultural, economic, and/or technological trends * trends in market segmentation * tourism product development * marketing as related to meeting services and conventions * tour operator and wholesale industry marketing * incentive travel marketing * transportation industry marketing * national, state, and regional tourism policies affecting marketing * promotional programs development in travel and tourism marketing * assessing the effectiveness of tourism marketing efforts Peer Review Policy: All research articles in this journal have undergone rigorous peer review, based on initial editor screening and anonymous refereeing by three anonymous referees.Publication office: Taylor & Francis, Inc., 325 Chestnut Street, Suite 800, Philadelphia, PA 19106.
Journal of Vinyl and Additive Technology is a peer-reviewed technical publication for new work in the fields of polymer modifiers and additives, vinyl polymers and selected review papers. Over half of all papers in JVAT are based on technology of additives and modifiers for all classes of polymers: thermoset polymers and both condensation and addition thermoplastics. Papers on vinyl technology include PVC additives.
The Journal of World Business is a premier journal in the field of international business that publishes manuscripts that are broad in scope and integrates contributions from various disciplines. These manuscripts should be targeted at developing new ways of thinking about global issues and problems facing the professional practitioner as well as the academic researcher. With specifically designated senior editors who recognize the importance of contributions from Europe, Australia, the Far East, and the Americas, JWB seeks to attract manuscripts in the following areas: Business Strategy, Global Leadership, Human Resources Management, Social Responsibility, Corporate ethics, Sustainability, and Management & Entrepreneurship.Benefits to authorsWe also provide many author benefits, such as free PDFs, a liberal copyright policy, special discounts on Elsevier publications and much more. Please click here for more information on our author services.Please see our Guide for Authors for information on article submission. If you require any further information or help, please visit our support pages: http://support.elsevier.com
The Journal of the Academy of Marketing Science (JAMS) is devoted to the study and improvement of marketing and serves as a vital link between scholarly research and practice by publishing research-based articles in the substantive domain of marketing.
Manuscripts submitted for publication consideration in JAMS are judged on the basis of their potential contribution to the advancement of the science and/or practice of marketing. In order for a manuscript to be published in JAMS it must, at the minimum, meet the following criteria:Focus on a substantive issue in the domain of marketingOffer fundamentally new insights that advance the fieldBe literature-based and scholarlyDemonstrate conceptual rigorProvide evidence of methodological rigor, if an empirical pieceJAMS is committed to providing authors with:Timely and constructive reviewsSpecific and extensive directions (when necessary) for revising a manuscriptA decision to either accept or reject a manuscript as early as possible in the review processThe JAMS Editorial Office makes a concerted effort to ensure manuscript turnaround in fewer than 40 days. However, because JAMS is committed to ensuring that reviews are fair, informed, objective, and constructive, there may be occasional instances in which the turnaround time is longer.* Real applications of OR - forecasting, inventory, investment, location, logistics, maintenance, marketing, packing, purchasing, production, project management, reliability and scheduling * A wide variety of environments - community OR, education, energy, finance, government, health services, manufacturing industries, mining, sports, and transportation * Technical approaches - decision support systems, expert systems, heuristics, networks, mathematical programming, multicriteria decision methods, problems structuring methods, queues, and simulation.
Marketing Intelligence & Planning (MIP) facilitates communication between researchers and practitioners, providing the users of research with a wealth of robust and relevant information.
Marketing Letters: A Journal of Research in Marketing publishes high-quality, shorter papers (under 5,000 words, which is equivalent to 20 total pages, double-spaced with 12 point Times New Roman font) on marketing, the emphasis being on immediacy and current interest. The journal offers a medium for the truly rapid publication of research results.
The focus of Marketing Letters is on empirical findings, methodological papers, and theoretical and conceptual insights across areas of research in marketing.
Marketing Letters is required reading for anyone working in marketing science, consumer research, methodology, and marketing strategy and management.
The key subject areas and topics covered in Marketing Letters are: choice models, consumer behavior, consumer research, management science, market research, sales and advertising, marketing management, marketing research, marketing science, psychology, and statistics.Officially cited as: Mark Lett
Marketing Science, at the upper echelon of business and marketing journals, addresses current questions in marketing and introduces cutting-edge research as well as new insights and approaches to current marketing-related problems. Research is supported by detailed results prepared through rigorous scientific methodology and reviewed by prestigious scholars in the field of marketing science.The audience for Marketing Science includes academics in business schools and marketing professionals who use sophisticated analysis to perform market research.
Marketing Theory is a fully peer reviewed specialised academic medium and main reference for the development and dissemination of alternative and critical perspectives on marketing theory. Marketing Theory publishes articles covering any aspect of theory, including strategy, consumer behaviour, new product development and more. The journal is now indexed by ISI - Impact Factor pending.